{"id":65244,"date":"2026-04-20T15:51:40","date_gmt":"2026-04-20T15:51:40","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/advertising-tag-in-street-marketing\/"},"modified":"2026-04-20T18:12:36","modified_gmt":"2026-04-20T18:12:36","slug":"advertising-tag-in-street-marketing","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/advertising-tag-in-street-marketing\/","title":{"rendered":"Advertising tag in street marketing"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the field of street marketing, or urban marketing, an advertising tag takes the form of graffiti containing a promotional message. It can be created spontaneously on a wall or sidewalk, either freehand or using a stencil specifically designed for advertising. Depending on its style and the method used, this type of graffiti can be considered illegal, falling under the category of flyposting, or it can play on the boundaries of legality. In the latter case, industry professionals tend to prefer the term &#8220;free posting.&#8221; Advertising tags are primarily used for local communication campaigns and teaser strategies in street marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the field of street marketing, or urban marketing, an advertising tag takes the form of graffiti containing a promotional message. It can be created spontaneously on a wall or sidewalk, either freehand or using a stencil specifically designed for advertising. Depending on its style and the method used, this type of graffiti can be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[115],"glossary-tags":[],"class_list":["post-65244","glossary","type-glossary","status-publish","hentry","glossary-categories-event-management-experiential-marketing"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/65244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/65244\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=65244"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=65244"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=65244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}