{"id":65218,"date":"2026-04-20T15:51:39","date_gmt":"2026-04-20T15:51:39","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/subscription-study\/"},"modified":"2026-04-20T18:12:25","modified_gmt":"2026-04-20T18:12:25","slug":"subscription-study","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/subscription-study\/","title":{"rendered":"Subscription study"},"content":{"rendered":"\n<p>Subscription-based research is an approach where a research institute offers a priced plan to potential buyers and only conducts the study if the number of firm orders reaches a sufficient threshold to cover costs. This method is particularly used in niche sectors, where financial investment is too risky without a prior sales guarantee. It thus allows for limiting financial risks by ensuring commercial viability before launching the study.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Subscription-based research is an approach where a research institute offers a priced plan to potential buyers and only conducts the study if the number of firm orders reaches a sufficient threshold to cover costs. This method is particularly used in niche sectors, where financial investment is too risky without a prior sales guarantee. It thus [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[114],"glossary-tags":[],"class_list":["post-65218","glossary","type-glossary","status-publish","hentry","glossary-categories-market-research-panels"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/65218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/65218\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=65218"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=65218"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=65218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}