{"id":59074,"date":"2026-04-20T15:47:00","date_gmt":"2026-04-20T15:47:00","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/display-2\/"},"modified":"2026-04-20T17:42:02","modified_gmt":"2026-04-20T17:42:02","slug":"display-2","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/display-2\/","title":{"rendered":"Display"},"content":{"rendered":"\n<p>In the media landscape, outdoor advertising holds a prominent position alongside television, print media, radio, cinema, and the internet. In 2013, according to data from France Pub &#8211; Irep, advertising investments in outdoor advertising represented 12.3%, or \u20ac1.3 billion. This medium ranked fourth in terms of importance, behind television, print media, and the internet. Outdoor advertising comes in a variety of formats, the most widespread being the poster. Sometimes called &#8220;outdoor,&#8221; this medium is omnipresent in our daily visual environment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the media landscape, outdoor advertising holds a prominent position alongside television, print media, radio, cinema, and the internet. In 2013, according to data from France Pub &#8211; Irep, advertising investments in outdoor advertising represented 12.3%, or \u20ac1.3 billion. This medium ranked fourth in terms of importance, behind television, print media, and the internet. Outdoor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[104],"glossary-tags":[],"class_list":["post-59074","glossary","type-glossary","status-publish","hentry","glossary-categories-advertising-media-planning"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/59074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/59074\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=59074"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=59074"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=59074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}