{"id":57707,"date":"2026-04-20T15:45:57","date_gmt":"2026-04-20T15:45:57","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/overkill-file\/"},"modified":"2026-04-20T17:37:01","modified_gmt":"2026-04-20T17:37:01","slug":"overkill-file","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/overkill-file\/","title":{"rendered":"Overkill file"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">When we talk about overkill in the field of marketing, we are referring to a situation where data is erroneously deleted from a file, simply because some elements are similar, such as identical names or common addresses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When we talk about overkill in the field of marketing, we are referring to a situation where data is erroneously deleted from a file, simply because some elements are similar, such as identical names or common addresses.<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[94],"glossary-tags":[],"class_list":["post-57707","glossary","type-glossary","status-publish","hentry","glossary-categories-direct-marketing-databases"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57707\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=57707"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=57707"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=57707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}