{"id":57653,"date":"2026-04-20T15:45:54","date_gmt":"2026-04-20T15:45:54","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/abc-direct-marketing\/"},"modified":"2026-04-20T17:36:48","modified_gmt":"2026-04-20T17:36:48","slug":"abc-direct-marketing","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/abc-direct-marketing\/","title":{"rendered":"ABC (Direct Marketing)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In direct marketing, abbreviations are commonly used to indicate the country of origin (A), the transit country (B), and the destination country (C). These abbreviations are crucial for effectively planning distribution based on logistical requirements, budget constraints, and deadlines. For example, a backup distribution might be designated by the abbreviation ABB, depending on the specific needs of the operation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In direct marketing, abbreviations are commonly used to indicate the country of origin (A), the transit country (B), and the destination country (C). These abbreviations are crucial for effectively planning distribution based on logistical requirements, budget constraints, and deadlines. For example, a backup distribution might be designated by the abbreviation ABB, depending on the specific [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[94],"glossary-tags":[],"class_list":["post-57653","glossary","type-glossary","status-publish","hentry","glossary-categories-direct-marketing-databases"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57653\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=57653"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=57653"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=57653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}