{"id":57607,"date":"2026-04-20T15:45:52","date_gmt":"2026-04-20T15:45:52","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/internet-relationship-management\/"},"modified":"2026-04-20T17:36:40","modified_gmt":"2026-04-20T17:36:40","slug":"internet-relationship-management","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/internet-relationship-management\/","title":{"rendered":"Internet Relationship Management"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Internet relationship management encompasses all the IT tools designed to build customer loyalty online, such as personalization engines and content servers. In other words, it&#8217;s the application of CRM specifically adapted to the digital environment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Internet relationship management encompasses all the IT tools designed to build customer loyalty online, such as personalization engines and content servers. In other words, it&#8217;s the application of CRM specifically adapted to the digital environment.<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[93],"glossary-tags":[],"class_list":["post-57607","glossary","type-glossary","status-publish","hentry","glossary-categories-management-organization-hr"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/57607\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=57607"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=57607"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=57607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}