{"id":52569,"date":"2026-04-20T15:41:59","date_gmt":"2026-04-20T15:41:59","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/upselling\/"},"modified":"2026-04-20T17:19:38","modified_gmt":"2026-04-20T17:19:38","slug":"upselling","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/upselling\/","title":{"rendered":"Upselling"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Upselling, or incentive selling, is a sales technique that encourages a customer to choose a more expensive or higher-quality product or service than the one they initially considered. This strategy aims to increase the average purchase amount by offering premium options, additional features, or complementary services. It can be implemented through direct or automated interactions, particularly on e-commerce platforms via recommendation systems. Upselling differs from cross-selling, which involves offering complementary products rather than upgrading existing ones.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Upselling, or incentive selling, is a sales technique that encourages a customer to choose a more expensive or higher-quality product or service than the one they initially considered. This strategy aims to increase the average purchase amount by offering premium options, additional features, or complementary services. It can be implemented through direct or automated interactions, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[82],"glossary-tags":[],"class_list":["post-52569","glossary","type-glossary","status-publish","hentry","glossary-categories-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52569\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=52569"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=52569"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=52569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}