{"id":52558,"date":"2026-04-20T15:41:59","date_gmt":"2026-04-20T15:41:59","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/behavioral-transfer\/"},"modified":"2026-04-20T17:19:38","modified_gmt":"2026-04-20T17:19:38","slug":"behavioral-transfer","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/behavioral-transfer\/","title":{"rendered":"Behavioral transfer"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">R\u00e9gine Van Heems introduced the concept of behavioral transfer to describe, in a thorough and analytical manner, a customer&#8217;s reactions to changes in a company&#8217;s sales system. Behavioral transfer manifests as a specific, non-random response from a decision-making entity after a period of stabilization. This response is influenced by a psychological decision-making process and is directed toward a new distribution method implemented by the company, with which the decision-making entity had a previous relationship through a different method.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>R\u00e9gine Van Heems introduced the concept of behavioral transfer to describe, in a thorough and analytical manner, a customer&#8217;s reactions to changes in a company&#8217;s sales system. Behavioral transfer manifests as a specific, non-random response from a decision-making entity after a period of stabilization. This response is influenced by a psychological decision-making process and is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[82],"glossary-tags":[],"class_list":["post-52558","glossary","type-glossary","status-publish","hentry","glossary-categories-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52558\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=52558"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=52558"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=52558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}