{"id":52491,"date":"2026-04-20T15:41:56","date_gmt":"2026-04-20T15:41:56","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/showrooming\/"},"modified":"2026-04-20T17:19:26","modified_gmt":"2026-04-20T17:19:26","slug":"showrooming","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/showrooming\/","title":{"rendered":"Showrooming"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the field of commerce and marketing, showrooming has several meanings. Generally, it describes the practice where a customer explores and tests an item in a physical store before checking online offers to compare prices. This comparison is often done on-site using a smartphone. Information and statistical data are available to further explore this trend. In addition, showrooming can also refer to the traditional practice of discovering a product in a showroom or even at someone&#8217;s home.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the field of commerce and marketing, showrooming has several meanings. Generally, it describes the practice where a customer explores and tests an item in a physical store before checking online offers to compare prices. This comparison is often done on-site using a smartphone. Information and statistical data are available to further explore this trend. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[82],"glossary-tags":[],"class_list":["post-52491","glossary","type-glossary","status-publish","hentry","glossary-categories-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52491\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=52491"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=52491"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=52491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}