{"id":52344,"date":"2026-04-20T15:41:50","date_gmt":"2026-04-20T15:41:50","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/core-product\/"},"modified":"2026-04-20T17:19:03","modified_gmt":"2026-04-20T17:19:03","slug":"core-product","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/core-product\/","title":{"rendered":"Core product"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The main advantage of a product lies in its physical characteristics or associated services, and can vary from one consumer to another. For example, one customer might choose a particular Volvo model for its attractive design, another for its comfort after a test drive, a third for its performance in terms of engine and fuel consumption, a fourth for a special promotional offer, and a fifth for its safe brand image.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thus, the product itself is closely linked to the promise of satisfaction sought by the consumer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The main advantage of a product lies in its physical characteristics or associated services, and can vary from one consumer to another. For example, one customer might choose a particular Volvo model for its attractive design, another for its comfort after a test drive, a third for its performance in terms of engine and fuel [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[82],"glossary-tags":[],"class_list":["post-52344","glossary","type-glossary","status-publish","hentry","glossary-categories-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/52344\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=52344"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=52344"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=52344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}