{"id":51475,"date":"2026-04-20T15:41:17","date_gmt":"2026-04-20T15:41:17","guid":{"rendered":"https:\/\/digitionary.com\/glossary\/perceived-value\/"},"modified":"2026-04-20T17:16:38","modified_gmt":"2026-04-20T17:16:38","slug":"perceived-value","status":"publish","type":"glossary","link":"https:\/\/digitionary.com\/en\/glossary\/perceived-value\/","title":{"rendered":"Perceived value"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Perceived value refers to a consumer&#8217;s assessment of the benefits of a product or service relative to the costs incurred, including intangible or non-functional advantages. This perception may differ from the actual value or the cost of production. It is essential for pricing, particularly in monopolies, because a price aligned with perceived value can generate significant profit margins.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Perceived value refers to a consumer&#8217;s assessment of the benefits of a product or service relative to the costs incurred, including intangible or non-functional advantages. This perception may differ from the actual value or the cost of production. It is essential for pricing, particularly in monopolies, because a price aligned with perceived value can generate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"wds_primary_glossary-categories":0,"footnotes":""},"glossary-categories":[80],"glossary-tags":[],"class_list":["post-51475","glossary","type-glossary","status-publish","hentry","glossary-categories-consumer-behavior-marketing-psychology"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/51475","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary\/51475\/revisions"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=51475"}],"wp:term":[{"taxonomy":"glossary-categories","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-categories?post=51475"},{"taxonomy":"glossary-tags","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/glossary-tags?post=51475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}