{"id":174793,"date":"2026-06-10T17:36:51","date_gmt":"2026-06-10T17:36:51","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/silver-economy\/"},"modified":"2026-06-11T12:45:07","modified_gmt":"2026-06-11T12:45:07","slug":"silver-economy","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/silver-economy\/","title":{"rendered":"Silver economy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The silver economy encompasses all economic activities driven by older people. This term was chosen in reference to the silvery color of seniors&#8217; hair, preferable to the expression &#8220;gray or white hair.&#8221; It includes not only commercial transactions related to goods and services intended for seniors, but also their regular consumption of products and services. Business and marketing professionals are showing increasing interest in the silver economy due to the steady rise in the number of seniors and the market they represent, in parallel with the aging population. This market can be tapped through various strategies. INSEE projections indicate a doubling of the population over 75 between 2020 and 2070, while CREDOC estimates that the associated market will reach \u20ac130 billion by 2030. Looking ahead to the future of the silver economy, we can consider various approaches to harnessing its potential.<\/p>\n","protected":false},"template":"","categories-glossary":[343],"class_list":["post-174793","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-economy-market-macro-environment"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/174793","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=174793"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=174793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}