{"id":171742,"date":"2026-06-10T17:25:59","date_gmt":"2026-06-10T17:25:59","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/visibility-score\/"},"modified":"2026-06-10T19:25:23","modified_gmt":"2026-06-10T19:25:23","slug":"visibility-score","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/visibility-score\/","title":{"rendered":"Visibility score"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the field of online search engine optimization (SEO), the visibility score indicates a website&#8217;s position on the results pages of the most influential search engines. It generally reflects the overall quality of organic SEO for a set of keywords and allows for comparison of SEO performance over time. This visibility score is calculated and included in SEO reports or audits produced by tools specializing in search engine ranking analysis. Each tool develops its own algorithm to evaluate this score, taking into account the rankings achieved for various keywords on different search engines. Each ranking assigns a score, adjusted according to the search engine&#8217;s market share and the keyword&#8217;s popularity among online users. Sometimes, the user can customize the weighting of each keyword within the audit tool. For example, a visibility score of 2729 might result from an audit covering 3 search engines and 49 keywords. In rarer cases, this score can also reflect the visibility of an advertisement on a web page.<\/p>\n","protected":false},"template":"","categories-glossary":[336],"class_list":["post-171742","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-seo-natural-referencing"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/171742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=171742"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=171742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}