{"id":171679,"date":"2026-06-10T17:25:47","date_gmt":"2026-06-10T17:25:47","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/transactional-research\/"},"modified":"2026-06-10T19:24:50","modified_gmt":"2026-06-10T19:24:50","slug":"transactional-research","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/transactional-research\/","title":{"rendered":"Transactional research"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A transactional search is characterized by a query performed on a search engine with the specific goal of completing a transaction. For example, the query &#8220;buy flowers online&#8221; is a typical example of a transactional search. More broadly, it can be defined as an approach aimed at conducting a search in order to perform an action that the websites in question might consider a conversion, such as a purchase, registration, or download. Other related concepts can also be considered.<\/p>\n","protected":false},"template":"","categories-glossary":[336],"class_list":["post-171679","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-seo-natural-referencing"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/171679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=171679"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=171679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}