{"id":169096,"date":"2026-06-10T17:16:49","date_gmt":"2026-06-10T17:16:49","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/business-referral\/"},"modified":"2026-06-10T19:00:52","modified_gmt":"2026-06-10T19:00:52","slug":"business-referral","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/business-referral\/","title":{"rendered":"Business referral"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The concept of business referral generally refers to the process by which an individual, known as a business referrer, makes a business opportunity or contract available to a company thanks to their privileged position. For example, a marketing consultant may, as part of their consulting work, generate business opportunities for service providers or marketing agencies. In the real estate and tax optimization sectors, individuals or professionals can also act as business referrers. This type of referral can be one-off or regular, and may or may not be compensated. For more information, please consult the following sources: [insert sources].<\/p>\n","protected":false},"template":"","categories-glossary":[332],"class_list":["post-169096","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-intellectual-property-marketing-law"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/169096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=169096"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=169096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}