{"id":168948,"date":"2026-06-10T17:16:19","date_gmt":"2026-06-10T17:16:19","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/event-pos-advertising\/"},"modified":"2026-06-10T18:59:40","modified_gmt":"2026-06-10T18:59:40","slug":"event-pos-advertising","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/event-pos-advertising\/","title":{"rendered":"Event POS advertising"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the world of marketing, event-based point-of-sale (POS) displays stand out for their unique character, designed to create a memorable impact in stores. They are essential for product launches or significant events, thus providing a strong presence at the point of sale. Their development requires specific design studies, making them more expensive for advertisers. Due to their distinctive nature, they are often placed at the heart of promotional displays or at store entrances. To better understand the behind-the-scenes process of their creation, a captivating video details the various stages of designing and producing event-based POS displays.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168948","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168948"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}