{"id":168921,"date":"2026-06-10T17:16:15","date_gmt":"2026-06-10T17:16:15","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/planning\/"},"modified":"2026-06-10T18:59:29","modified_gmt":"2026-06-10T18:59:29","slug":"planning","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/planning\/","title":{"rendered":"Planning"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A document detailing the logistical steps of a promotional campaign, playing a key role in direct marketing. It serves to monitor the smooth execution of the various processing phases involving multiple stakeholders (graphic designers, printers, manufacturers, distributors, etc.). Often structured as a reverse timeline, it emphasizes the dates for sending materials to potential customers.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168921","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168921"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}