{"id":168826,"date":"2026-06-10T17:15:55","date_gmt":"2026-06-10T17:15:55","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/promotional-block\/"},"modified":"2026-06-10T18:58:42","modified_gmt":"2026-06-10T18:58:42","slug":"promotional-block","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/promotional-block\/","title":{"rendered":"Promotional Block"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Within a retail outlet, a promotional island stands out by highlighting a promotional offer outside the usual product display area. It takes the form of a specific block-shaped arrangement within an aisle. Generally located to the left of the main aisle or in a strategically located high-traffic area, the promotional island offers an alternative to the traditional endcap. It often combines a promotion with a distinctive presentation. The installation of a promotional island can be dynamically illustrated through a time-lapse video.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168826","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168826","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168826"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}