{"id":168822,"date":"2026-06-10T17:15:55","date_gmt":"2026-06-10T17:15:55","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/promotional-generosity\/"},"modified":"2026-06-10T18:58:42","modified_gmt":"2026-06-10T18:58:42","slug":"promotional-generosity","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/promotional-generosity\/","title":{"rendered":"Promotional generosity"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Promotional generosity can be defined as the level of discount offered to consumers through various promotions. This generosity is easy to assess for simple promotions, but can be more complex to determine, especially for more elaborate ones, which can lead to a difference between consumer perception and reality. For example, an offer of 25% more quantity might be perceived as a 25% discount by the consumer, whereas in reality, the discount is only 20% on the total quantity. Generally, promotional generosity is measured by comparing the promotional price with the regular price. Since the introduction of certain regulations, promotional generosity is now capped at -34% for food products. An example illustrating the evolution of promotional generosity concerns immediate discounts at the checkout. For more detailed information, it is recommended to consult other specialized sources on the subject.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168822","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168822"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}