{"id":168816,"date":"2026-06-10T17:15:52","date_gmt":"2026-06-10T17:15:52","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/advertising-mural\/"},"modified":"2026-06-10T18:58:33","modified_gmt":"2026-06-10T18:58:33","slug":"advertising-mural","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/advertising-mural\/","title":{"rendered":"Advertising mural"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A mural is a type of promotional display painted on a wall or facade, often combining advertising and artistic elements. These works fall under the umbrella of street art and can result from partnerships between a brand and an artist. When executed successfully, murals can serve as a powerful image-building tool for the brand in question. However, their use sometimes falls under the category of illegal flyposting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To illustrate this concept, one can cite a mural that blends harmoniously into the environment of the brand owning the location. Another iconic example of a mural can be found in New York City.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168816","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168816"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}