{"id":168737,"date":"2026-06-10T17:15:38","date_gmt":"2026-06-10T17:15:38","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/unique-contacts-banners\/"},"modified":"2026-06-10T18:58:04","modified_gmt":"2026-06-10T18:58:04","slug":"unique-contacts-banners","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/unique-contacts-banners\/","title":{"rendered":"Unique Contacts Banners"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Unique banner contacts refer to the number of different individuals who were exposed to a particular promotional piece of content, such as a banner ad, on an online platform. This concept is commonly used to evaluate the impact and effectiveness of an advertisement within online campaigns.<\/p>\n","protected":false},"template":"","categories-glossary":[331],"class_list":["post-168737","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-sales-promotion-pos-advertising"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/168737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=168737"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=168737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}