{"id":164998,"date":"2026-06-10T17:03:38","date_gmt":"2026-06-10T17:03:38","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/visual-merchandising\/"},"modified":"2026-06-10T18:30:44","modified_gmt":"2026-06-10T18:30:44","slug":"visual-merchandising","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/visual-merchandising\/","title":{"rendered":"Visual merchandising"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The art of visual merchandising consists of presenting products attractively, while taking into account sales objectives, aesthetics, and brand image. This practice is widespread in the fashion, luxury, and lifestyle sectors for showcasing products both in shop windows and on shelves. Visual merchandising encompasses various visual techniques and is an integral part of business strategy. It relies on creative methods to attract and entice customers by highlighting products in a carefully curated and appealing way. To illustrate these practices, we can cite concrete examples of visual merchandising in the textile and luxury retail sectors, as well as relevant training materials on this topic.<\/p>\n","protected":false},"template":"","categories-glossary":[314],"class_list":["post-164998","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-distribution-merchandising-retail"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/164998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=164998"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=164998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}