{"id":164927,"date":"2026-06-10T17:03:22","date_gmt":"2026-06-10T17:03:22","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/splurchandising\/"},"modified":"2026-06-10T18:30:10","modified_gmt":"2026-06-10T18:30:10","slug":"splurchandising","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/splurchandising\/","title":{"rendered":"Splurchandising"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Splurchandising, a practice originating in English, blends ostentation (&#8220;splurge&#8221;) and merchandising, aiming to optimize the in-store shopping experience. This approach involves arranging the sales space in a way that stimulates impulse purchases among customers, highlighting products through various techniques such as display, promotions, and in-store events.<\/p>\n","protected":false},"template":"","categories-glossary":[314],"class_list":["post-164927","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-distribution-merchandising-retail"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/164927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=164927"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=164927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}