{"id":163632,"date":"2026-06-10T16:59:01","date_gmt":"2026-06-10T16:59:01","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/ment\/"},"modified":"2026-06-10T18:21:35","modified_gmt":"2026-06-10T18:21:35","slug":"ment","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/ment\/","title":{"rendered":"ment"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Social media engagement rate refers to the proportion of people who interacted with a given piece of content (through likes, shares, comments, link clicks, etc.) compared to the total number of users who viewed that content. For community managers, it&#8217;s a key metric for assessing the impact of their social media strategy. It&#8217;s important to note that the method for calculating engagement rate varies from one social network to another, whether it&#8217;s Facebook, Instagram, Twitter, or any other platform.<\/p>\n","protected":false},"template":"","categories-glossary":[313],"class_list":["post-163632","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-data-analytics-marketing-intelligence"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/163632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=163632"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=163632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}