{"id":163606,"date":"2026-06-10T16:58:57","date_gmt":"2026-06-10T16:58:57","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/analytics-tagging\/"},"modified":"2026-06-10T18:21:28","modified_gmt":"2026-06-10T18:21:28","slug":"analytics-tagging","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/analytics-tagging\/","title":{"rendered":"Analytics tagging"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Integrating analytics tags involves inserting code into website pages or mobile application content to collect analytical data on user behavior. This code, provided by analytics tools such as Google Analytics, AT Internet, or Adobe, must be incorporated into the page&#8217;s source code. Some content management systems can automate this task. In the context of professional websites with significant marketing and commercial stakes, tagging is typically implemented once a strategy has been defined.<\/p>\n","protected":false},"template":"","categories-glossary":[313],"class_list":["post-163606","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-data-analytics-marketing-intelligence"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/163606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=163606"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=163606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}