{"id":162880,"date":"2026-06-10T16:56:56","date_gmt":"2026-06-10T16:56:56","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/default-value-or-default-income\/"},"modified":"2026-06-10T18:16:54","modified_gmt":"2026-06-10T18:16:54","slug":"default-value-or-default-income","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/default-value-or-default-income\/","title":{"rendered":"Default value (or default income)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Revenue refers to the income generated over a specific period by a loyal customer who continues to purchase or consume a particular brand or product, primarily due to a reluctance to switch. Although they could do so in most cases, they prefer to avoid potential complications and stick with their usual brand. Even if their satisfaction isn&#8217;t optimal, they accept the situation out of inertia.<\/p>\n","protected":false},"template":"","categories-glossary":[312],"class_list":["post-162880","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/162880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=162880"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=162880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}