{"id":162819,"date":"2026-06-10T16:56:46","date_gmt":"2026-06-10T16:56:46","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/omnichannel-strategy\/"},"modified":"2026-06-10T18:16:31","modified_gmt":"2026-06-10T18:16:31","slug":"omnichannel-strategy","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/omnichannel-strategy\/","title":{"rendered":"Omnichannel strategy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Omnichannel strategy involves effectively coordinating various sales and communication channels to meet the expectations of customers who navigate between them. The goal is to guarantee a seamless shopping experience, regardless of the path the customer takes. This concept aims to harmonize retailers&#8217; responses to the behaviors of customers who use multiple channels to make purchases and interact with the brand.<\/p>\n","protected":false},"template":"","categories-glossary":[312],"class_list":["post-162819","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/162819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=162819"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=162819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}