{"id":162786,"date":"2026-06-10T16:56:40","date_gmt":"2026-06-10T16:56:40","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/shadow-comex\/"},"modified":"2026-06-10T18:16:15","modified_gmt":"2026-06-10T18:16:15","slug":"shadow-comex","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/shadow-comex\/","title":{"rendered":"Shadow Comex"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The term &#8220;shadow executive committee&#8221; is often used to describe the establishment of an &#8220;inspiring&#8221; executive committee which, while lacking decision-making power, aims to guide or raise awareness among senior management on strategic issues. This group, also known as a &#8220;shadow executive committee,&#8221; can be composed, for example, of a company&#8217;s customers seeking to strengthen their relationship with their clientele, or of young people bringing a fresh perspective to digital trends. A concrete example is the &#8220;Digital Natives Executive Committee&#8221; established by Havas Media in France. In the field of customer culture, a shadow executive committee follows a similar approach, seeking to foster [the following].<\/p>\n","protected":false},"template":"","categories-glossary":[312],"class_list":["post-162786","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-crm-customer-relationship"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/162786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=162786"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=162786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}