{"id":161497,"date":"2026-06-10T16:52:36","date_gmt":"2026-06-10T16:52:36","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/non-consumer\/"},"modified":"2026-06-10T18:07:40","modified_gmt":"2026-06-10T18:07:40","slug":"non-consumer","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/non-consumer\/","title":{"rendered":"Non-consumer"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A non-consumer is a person or group who does not use a specific product or service at a given time. This category is divided into relative non-consumers, who could potentially become users, and absolute non-consumers, who do not consume the product or service permanently. Understanding these distinctions is essential in marketing for adapting strategies and identifying new opportunities.<\/p>\n","protected":false},"template":"","categories-glossary":[310],"class_list":["post-161497","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-consumer-behavior-marketing-psychology"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/161497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=161497"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=161497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}