{"id":161450,"date":"2026-06-10T16:52:25","date_gmt":"2026-06-10T16:52:25","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/tactical-media\/"},"modified":"2026-06-10T18:07:15","modified_gmt":"2026-06-10T18:07:15","slug":"tactical-media","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/tactical-media\/","title":{"rendered":"Tactical media"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Tactical media are direct and privileged communication channels, seamlessly integrated into consumers&#8217; daily lives. They allow you to capture their attention at the most opportune moment, thus fostering targeted and personalized interaction. These media are essential in a marketing strategy focused on proximity, affinity, and a privileged relationship with customers.<\/p>\n","protected":false},"template":"","categories-glossary":[310],"class_list":["post-161450","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-consumer-behavior-marketing-psychology"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/161450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=161450"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=161450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}