{"id":161231,"date":"2026-06-10T16:51:43","date_gmt":"2026-06-10T16:51:43","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/screen-clutter\/"},"modified":"2026-06-10T18:05:47","modified_gmt":"2026-06-10T18:05:47","slug":"screen-clutter","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/screen-clutter\/","title":{"rendered":"Screen clutter"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Screen clutter refers to advertising saturation on television, characterized by the frequency of ads, the length of commercial breaks, and the number of commercials displayed on a single screen. This phenomenon directly influences the effectiveness of advertising messages by affecting recall, viewer attitudes, and their attention to ads. An increase in screen clutter tends to reduce the impact of the advertisements broadcast.<\/p>\n","protected":false},"template":"","categories-glossary":[310],"class_list":["post-161231","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-consumer-behavior-marketing-psychology"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/161231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=161231"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=161231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}