{"id":160693,"date":"2026-06-10T16:49:59","date_gmt":"2026-06-10T16:49:59","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/web-to-store\/"},"modified":"2026-06-10T18:02:08","modified_gmt":"2026-06-10T18:02:08","slug":"web-to-store","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/web-to-store\/","title":{"rendered":"Web to store"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Web-to-store refers to all the actions implemented by a retailer or brand to attract consumers who begin their online shopping journey to their physical stores. This strategy aims to convert visitors or prospects from the digital world into in-store customers by facilitating the transition from the digital channel to the actual point of sale.<\/p>\n","protected":false},"template":"","categories-glossary":[308],"class_list":["post-160693","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-branding-brand-identity"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/160693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=160693"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=160693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}