{"id":160623,"date":"2026-06-10T16:49:49","date_gmt":"2026-06-10T16:49:49","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/blind-test-2\/"},"modified":"2026-06-10T18:01:43","modified_gmt":"2026-06-10T18:01:43","slug":"blind-test-2","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/blind-test-2\/","title":{"rendered":"blind test"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Blind testing is a method of evaluating a product where consumers test it without knowing the associated brand. This approach allows for an unbiased judgment and is often used for market research or to compare a product to those of competitors. The principle of blind testing can also be used for advertising purposes, particularly in comparative advertising.<\/p>\n","protected":false},"template":"","categories-glossary":[308],"class_list":["post-160623","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-branding-brand-identity"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/160623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=160623"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=160623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}