{"id":160169,"date":"2026-06-10T16:48:27","date_gmt":"2026-06-10T16:48:27","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/street-marketing\/"},"modified":"2026-06-10T17:58:28","modified_gmt":"2026-06-10T17:58:28","slug":"street-marketing","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/street-marketing\/","title":{"rendered":"Street marketing"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Street marketing is an advertising strategy that uses urban spaces and public places to promote a product, event, or brand. This approach relies on direct actions such as distributing flyers, artistic performances, or original forms of advertising. It is particularly effective for targeting specific populations gathered in well-defined locations. The term &#8220;marketing de rue&#8221; is the French equivalent of the English expression &#8220;street marketing.&#8221;<\/p>\n","protected":false},"template":"","categories-glossary":[308],"class_list":["post-160169","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-branding-brand-identity"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/160169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=160169"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=160169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}