{"id":160019,"date":"2026-06-10T16:48:04","date_gmt":"2026-06-10T16:48:04","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/brand-awareness-study\/"},"modified":"2026-06-10T17:57:34","modified_gmt":"2026-06-10T17:57:34","slug":"brand-awareness-study","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/brand-awareness-study\/","title":{"rendered":"Brand awareness study"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Assessing brand recognition among consumers or a specific group is the goal of a brand awareness study. This study can be conducted on a one-off or regular basis and can take various forms. It is often combined with other analyses to provide a comprehensive view. The main indicators measured in a brand awareness study include various aspects. To illustrate this, let&#8217;s examine the results of a recent brand awareness study in the insurance sector.<\/p>\n","protected":false},"template":"","categories-glossary":[308],"class_list":["post-160019","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-branding-brand-identity"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/160019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=160019"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=160019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}