{"id":160005,"date":"2026-06-10T16:48:00","date_gmt":"2026-06-10T16:48:00","guid":{"rendered":"https:\/\/digitionary.com\/dictionnaire\/commitment\/"},"modified":"2026-06-10T17:57:27","modified_gmt":"2026-06-10T17:57:27","slug":"commitment","status":"publish","type":"dictionnaire-dico","link":"https:\/\/digitionary.com\/en\/dictionnaire\/commitment\/","title":{"rendered":"Commitment"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Engagement in marketing refers to the involvement and interaction of consumers with a brand or its promotional content. It manifests itself through actions such as &#8220;likes,&#8221; shares, comments, clicks, or any other form of interaction on social media, websites, or emails. This concept, while variable depending on the context, is a key indicator of the relationship between a brand and its audience, reflecting the effectiveness of marketing strategies and potential customer loyalty.<\/p>\n","protected":false},"template":"","categories-glossary":[308],"class_list":["post-160005","dictionnaire-dico","type-dictionnaire-dico","status-publish","hentry","categories-glossary-branding-brand-identity"],"_links":{"self":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico\/160005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/dictionnaire-dico"}],"about":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/types\/dictionnaire-dico"}],"wp:attachment":[{"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/media?parent=160005"}],"wp:term":[{"taxonomy":"categories-glossary","embeddable":true,"href":"https:\/\/digitionary.com\/en\/wp-json\/wp\/v2\/categories-glossary?post=160005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}