Data, Analytics & Marketing Intelligence

Dabholkar Scale

When a data collection or recovery operation fails, it is called a recovery error. This occurs when the system or process designed to retrieve information

Read more »

WPGraphQL

A free and open-source WordPress plugin provides a GraphQL schema and API to WordPress. This allows you to retrieve data from your site in a

Read more »

NPI Scale

In 1993, Madhubalan Viswanathan introduced a 20-item scale designed to assess a person’s propensity to process numerical data.

Read more »

WPN

The term WPN can refer to two distinct concepts. On the one hand, it refers to Web Push Notifications, notifications sent to users via websites,

Read more »

WWW

The World Wide Web, commonly known as the Web, was created in 1989 at CERN, located in Meyrin, Switzerland, thanks to the initiative of Tim

Read more »

XML

XML, or Extensible Markup Language, is a computer language designed to structure and exchange data on the web. It is a flexible metalanguage, easy to

Read more »

Yandex Data Leaks

On January 25, 2023, SEO experts made a major discovery with the release of confidential data from the Russian search engine Yandex, known as the

Read more »

Yuka

Yuka is a mobile app that acts as a scanner to assess the quality of food and cosmetic products. This app deciphers the information on

Read more »

ZEAT

In 1967, INSEE carried out a division of the French territory into Zones of Study and Territorial Development (ZEAT) in collaboration with the General Planning

Read more »

Zero party data

First-party data, also known as zero-party data, refers to information voluntarily provided by consumers to businesses, with full knowledge of its potential use for marketing

Read more »
Plus de publications à afficher